SANDBOX
RETURN TO THE ROOTS. DISRUPT THE INDUSTRY.

Organisations can lose themselves in the constant ebb and flow of the brand river. Sandbox was super successful - yet a touch jaded. They wanted to reconnect with their identity. We brought them back to themselves.


 

 

 
 
 

 

 

 

 

 

 

 
 

 People are a company's most valuable asset – so we devised a People Powered approach. The corporate sector is riddled with automatons and drones, so humanity and personality lie at the core of the brand articulation. The XO symbolism in the logo represents the notion of gamification – as Sandbox is famous for their– high-octane and high-pressure signature experiences.