BEEFSTEAK CLUB – UNIQUE
YOUR FACE ON THE BOTTLE

Gifting a bottle of wine is fairly standard. We elevated the concept on socials. How about a customised bottle? Something unique for someone unique. We paint poppy portraits on the label, including all kinds of visual nods to personality, interests and passions. The engagement premise was simple; who deserves this unique gift and why? 


 

 

 

 

 

 

 

 

 
 

 

 

 

  
 

 

 

 
 

Each label became a narrative on identity. Character, passions, hobbies…even fave Manga characters were thrown into the design cauldron. Every bottle took on a life of its own. And we saw an individual shine through the product façad